RWGNYC's Blog
Saturday, January 27, 2007
MediaPost Publications - Body Shop Teams With MTV For AIDS - 01/26/2007
MediaPost Publications - Body Shop Teams With MTV For AIDS - 01/26/2007: "Body Shop Teams With MTV For AIDS
by Christine Bittar, Friday, Jan 26, 2007 5:00 AM ET
NATURAL PRODUCTS RETAIL CHAIN THE Body Shop is partnering with MTV Networks International on a fund-raising and awareness campaign for HIV and AIDS called Spray to Change Attitude. The venture includes the sale of a fragrance called Rougeberry.
The initiative is an extension of MTV's Staying Alive Foundation, which is a charity offering grants to people fighting the spread of HIV/AIDS."
by Christine Bittar, Friday, Jan 26, 2007 5:00 AM ET
NATURAL PRODUCTS RETAIL CHAIN THE Body Shop is partnering with MTV Networks International on a fund-raising and awareness campaign for HIV and AIDS called Spray to Change Attitude. The venture includes the sale of a fragrance called Rougeberry.
The initiative is an extension of MTV's Staying Alive Foundation, which is a charity offering grants to people fighting the spread of HIV/AIDS."
:: posted by R. W. Graf, 9:05 PM
